I’m a little frank. Sometimes people think they have great ideas and they’re really not. The problem is those with great ideas and fails with it.
I worked with someone for a time concerning a great idea and they dragged their feet so long, that the great idea was killed by a certain Department of Labor advisory opinion. I know people who had the idea of shopping rewards for 401(k) plans before EvoShare and they failed because they couldn’t get enough participants before the money ran out.
You can have the greatest idea of all time and you can fail.