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The IRS Just Updated 402(f) Notices — And If Yours Are Outdated, That’s On You

In the world of retirement plans, it’s easy to overlook the fine print — until someone sues you over it. The IRS just reminded us why distribution notices matter with the release of Notice 2026-13, which updates the safe harbor 402(f) model explanations f...

If You Don’t Define Your Value, Someone Else Will Define Your Price

Fee compression isn’t coming. It’s here. Every provider I speak to says the same thing: “We’re losing deals on price.” But here’s the uncomfortable question — are you losing on price, or are you losing on clarity? If a prospect can’t cle...

Conference Booths Don’t Close Business

We’ve all seen it. The branded tablecloth. The stress balls. The bowl of candy. The hopeful smile...

The Coverage Test Is Trying to Tell You Something

Recurring 410(b) failures are rarely random. When a plan consistently struggles with coverage te...

Stop Trying to Sell — Start Solving Problems

Too many plan providers approach the retirement plan business like traditional salespeople. They fo...

Plan Design Through the Ages: Why Today’s Best Practices Didn’t Appear Overnight

Retirement plan design didn’t emerge fully formed with the first 401(k). Like most things worth u...

The 80/20 Rule for Sponsor Meetings: Focus on What Actually Matters

I’ve sat through more retirement plan meetings than I can count, and if there’s one recurring p...

What Plan Providers Get Wrong About “Value”

Ask ten plan providers what “value” means and you’ll get ten different answers. Better techno...

The Difference Between Selling Expertise and Providing It

Most plan providers sell expertise. Far fewer actually provide it. Selling expertise is easy. It...

Why Good Plan Providers Lose Business to Worse Ones

Every plan provider has lost business to a competitor they know—deep down—is worse. Less experi...