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The Best Person for the Job Doesn’t Always Get It

If you’ve worked in the retirement plan industry long enough, you’ve had that moment — that g...

by Ary Rosenbaum, That 401(k) Guy

The Ones Who Were There (and the Ones Who Weren’t)

In this business—the retirement plan business, the ERISA world—you don’t build anything alone...

by Ary Rosenbaum, That 401(k) Guy

Advertising Won’t Fix a Broken Culture

I’ve been working with organizations—political, civic, religious, and business—since my days ...

by Ary Rosenbaum, That 401(k) Guy

The death of the department store should clue you in about the 401(k) business

The department store has been a dying business for 50 years. That’s not hyperbole—it’s a fact...

by Ary Rosenbaum, That 401(k) Guy

That 401(k) Conference: Sponsoring While Not Burning You Out

When I first started my law practice, I’d get invited to sponsor networking events or plan sponso...

by Ary Rosenbaum, That 401(k) Guy

You need a change of culture to change

Businesses in the retirement plan industry don’t collapse overnight. It’s never sudden. Like Se...

by Ary Rosenbaum, That 401(k) Guy

“Crawling Through a River of (Metaphorical) Sewage: What The Shawshank Redemption Taught Me About Law Firms, Narcissists, and Freedom”

Let’s get one thing straight: The Shawshank Redemption isn’t just about prison. If you think it...

by Ary Rosenbaum, That 401(k) Guy

Affiliated plan providers of big plans get slaughtered

Following a jury’s decision to award over $38 million to a class of more than 26,000 particip...

by Ary Rosenbaum, That 401(k) Guy

Choices are good unless it cannibalizes your business

You know what everyone’s talking about lately in the retirement plan world? Pooled Employer Plans...

by Ary Rosenbaum, That 401(k) Guy

You can’t go negative

Growing up, I was a pessimist. I don’t know why, but I let every little thing get to me, and I re...

by Ary Rosenbaum, That 401(k) Guy